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Pittsburgh Steelers Headed for Massive Rebuild With Major Questions

Jan 12, 2021
Pittsburgh Steelers quarterback Ben Roethlisberger (7) sits on the bench next to center Maurkice Pouncey (53) following a 48-37 loss to the Cleveland Browns in an NFL wild-card playoff football game in Pittsburgh, Sunday, Jan. 10, 2021. (AP Photo/Don Wright)
Pittsburgh Steelers quarterback Ben Roethlisberger (7) sits on the bench next to center Maurkice Pouncey (53) following a 48-37 loss to the Cleveland Browns in an NFL wild-card playoff football game in Pittsburgh, Sunday, Jan. 10, 2021. (AP Photo/Don Wright)

The Pittsburgh Steelers organization is about to wade into uncharted territory. The franchise sits on the precipice of a significant rebuild.

The Steelers have experienced decades of success with six Super Bowl victories between 1974 and 2008, and they've made 31 playoff appearances and won 24 division titles during a 49-year span. The team missed the playoffs for a stretch of four consecutive seasons only once during that time (1985-88).

No one can replicate what this franchise has done for an extended time, not even the Steelers.

Pittsburgh has strained the limits of what it could accomplish as its current setup attempted to win big this season. An 11-0 start made selling out for this season look like the right idea—until it wasn't. The Steelers lost five of their last six games and needed an improbable second-half comeback in Week 16 against the Indianapolis Colts to not drop all of them.

Now, the organization enters an offseason where its two-time Super Bowl-winning quarterback is more of a burden than a benefit. The team has no long-term plan at quarterback. Financial restraints extend beyond Ben Roethlisberger's status. Plus, multiple key contributors are set to become free agents.

While the Steelers have a solid core to build around in outside linebacker T.J. Watt, inside linebacker Devin Bush (once healthy), wide receiver Chase Claypool, safety Minkah Fitzpatrick and defensive linemen Cam Heyward and Stephon Tuitt, plenty of work needs to be done to renovate an aging and decaying roster, especially on the offensive side of the ball.

The sight of Roethlisberger sitting on the bench long after Sunday's embarrassing 48-37 loss to the Cleveland Browns with tears rolling down his face could become symbolic of what the Steelers must endure over the next few years.

Roethlisberger turns 39 in March. He didn't perform particularly well this season after needing surgery to repair the elbow on his throwing arm last offseason. Retirement could be on the way.

"It's going to start between me and God," Roethlisberger told reporters after his four-interception performance. "Lot of praying. And a lot of talking with my family. I still have a year left on my contract. I hope the Steelers want me back if that's the way we go."

According to a report from ESPN's Adam Schefter in December, the Steelers' all-time leading passer told others he wanted to continue playing next season. Maybe things have changed in the subsequent month based on how Pittsburgh finished its season.

"We didn't do enough," head coach Mike Tomlin told the media when asked about his team's late-season collapse. "We didn't position them in enough good circumstances. We didn't make enough plays, particularly in the critical moments. We were a group that died on the vine."

Whether the six-time Pro Bowl gunslinger steps away or not, the Steelers are in a pinch. The organization is a projected $21.9 million over the proposed $175 million salary cap for the 2021 campaign (depending on the league's profit margin during the pandemic), per Spotrac.

TeamProjected Cap Space
28.Pittsburgh Steelersminus-$21.9 million
29.Green Bay Packersminus-$24.4 million
30.Atlanta Falconsminus-$32.2 million
31.Philadelphia Eaglesminus-$74.1 million
32.New Orleans Saintsminus-$99.8 million

Roethlisberger counts for $41.3 million himself if the team chooses to give it one more shot with its current core, albeit in a reduced fashion since the quarterback's retention severely limits the organization's flexibility with other players and potential moves.

If Roethlisberger is released before a March roster bonus is due or he retires, the organization is still on the hook for $22.3 million in dead-cap space after restructuring his contract last offseason. A move away from the team's long-term starter would save Pittsburgh $19 million, but even that decision doesn't put it entirely in the clear.

The team can continue to rework current deals, but all that does is kick the can down the road. Eventually, the Steelers must address their unfavorable financial standing.

Pittsburgh may decide to move another aging veteran. Like his batterymate, center Maurkice Pouncey has one year remaining on his current deal. The lineman's cap hit for next season stands at $14.5 million. The Steelers can recoup $8 million with his release.

A Pouncey-Roethlisberger retirement package could take the team's ledger from the red into the black. The two sat alongside one another on the bench after the game, and it looked like the end of the line for both.

"I love that guy," Roethlisberger said of Pouncey. "He is one of the best competitors and teammates I've ever had. It's been so much fun to share a football field with him. I hate that it ended the way it did. I just wanted to apologize to him that I wanted to win it for him."

Still, those aren't easy decisions when it comes to franchise-defining performers. Furthermore, they're not easily replaceable.

The Steelers don't have an heir apparent to Roethlisberger. Mason Rudolph isn't the answer after multiple ineffective starts during his three-year career. The team doesn't have the money to sign a starting-caliber free agent. It must look into every trade or draft possibility to acquire a long-term option at the game's most important position whether the veteran returns next season or not.

Whoever starts behind center must deal with three potential changes along Pittsburgh's offensive front. As stated, Pouncey's future with the organization remains in doubt. If the nine-time Pro Bowl selection moves on, J.C. Hassenauer (an exclusive rights free agent) could take over snapping duties after starting four games during the regular season, though he'd be a downgrade.

Both left guard Matt Feiler and left tackle Alejandro Villanueva are set to enter free agency. Kevin Dotson should step right in at guard. This year's 135th overall draft pick showed a lot of promise in his first season. A blindside protector will be far more difficult to find. The Steelers don't have anyone on the roster who can step in tomorrow and take over at left tackle. Aside from quarterback, left tackle should be general manager Kevin Colbert's top offseason priority if Villanueva doesn't re-sign on a relatively cheap veteran deal.

The offensive line's performance declined in general over the last two seasons, but the group could struggle even more depending on what occurs over the next few months.

That's only the starting point of potential free agents Pittsburgh probably won't be able to sign because of financial restraints.

The idea that Bud Dupree returns at anywhere near this year's franchise-tag number ($15.8 million) isn't going to happen. The edge defender can test the market and get something close to his market value after two excellent seasons.

Nose tackle may need to be addressed again after Pittsburgh lost Javon Hargrave in free agency last year since Tyson Alualu turns 34 in May and isn't under contract. Chris Wormley is a pending free agent as well.

Pittsburgh's secondary could use some retooling. Cornerback Joe Haden turns 32 in three months and carries a $15.6 million salary-cap hit into next season. He can be released to save the Steelers $12.6 million. That money should be put toward re-signing cornerbacks Cameron Sutton and Mike Hilton, who are also free agents.

Inside linebacker Vince Williams could be a salary-cap casualty as well. The 31-year-old defender's release can save Pittsburgh another $4 million. Robert Spillane (another exclusive rights free agent) can start next to Bush.

Back on offense, the quarterback and his protectors may be prioritized, but JuJu Smith-Schuster probably walks in free agency. Pittsburgh still has Claypool, Diontae Johnson and James Washington. Still, Smith-Schuster led the team with 13 receptions for 157 yards during Sunday's implosion. Someone must take over the slot.

While the running game provided next to nothing, James Conner's potential departure in free agency creates another void. Running back may not be a priority, but Pittsburgh must improve upon its 32nd-ranked rushing attack—which is yet another concern.

So much needs to be accomplished in a short amount of time, and Colbert has limited assets at his disposal. A difficult offseason lies ahead for an organization that's used to operating at a Super Bowl standard. No one in the locker room even knows if they'll be a part of the Steelers next season.

"It's totally possible that I could be gone next year. I don't know what to expect," Heyward told reporters when asked if the team could look completely different next season. "We are in uncharted territory, to say the least, and changes have to be made."

          

Brent Sobleski covers the NFL for Bleacher Report. Follow him on Twitter, @brentsobleski.

JuJu Smith-Schuster on Future with Steelers: 'I Would Love to Be Back for More'

Jan 11, 2021
Pittsburgh Steelers wide receiver JuJu Smith-Schuster (19) celebrates after scoring on a 5-yard pass from quarterback Ben Roethlisberger during the second half of an NFL wild-card playoff football game against the Cleveland Browns, Sunday, Jan. 10, 2021, in Pittsburgh. (AP Photo/Keith Srakocic)
Pittsburgh Steelers wide receiver JuJu Smith-Schuster (19) celebrates after scoring on a 5-yard pass from quarterback Ben Roethlisberger during the second half of an NFL wild-card playoff football game against the Cleveland Browns, Sunday, Jan. 10, 2021, in Pittsburgh. (AP Photo/Keith Srakocic)

Pittsburgh Steelers wide receiver JuJu Smith-Schuster said he would "love to be back for more" in an Instagram post Monday that delved into how much pride he takes in playing for the organization:

"Any time you end your season short of a championship, from Pop Warner up until the NFL, it always stings and this is no different. We deserved this L, and just were nowhere close to what we needed to be. The grind continues.

"Pittsburgh, I am proud to represent and fight for this city every time I step on the grass. Every time I wear the black and gold, I know I'm not just wearing a team's jersey, I am wearing a tradition, a city, a culture, a brand, and a global fan base on my back and I am so thankful for that privilege! I am a proud STEELER through thick and thin. I would love to be back for more, to be part of the group that brings this organization to where it belongs. Thank you for the support and having my back."

Smith-Schuster had a solid season with 97 catches for 831 yards and nine touchdowns, but he made headlines for more than his play.

He danced on the opponent's midfield logo a number of times before games, although Cincinnati Bengals safety Vonn Bell delivered a hard hit during their matchup after saying he would do just that.

Smith-Schuster also said prior to Sunday's playoff game against the Cleveland Browns that he didn't see many differences with the team.

"I think they're still the same Browns teams I play every year," he told reporters. "I think they're nameless gray faces. They have a couple good players on their team, but at the end of the day, I don't know. The Browns is the Browns."

That didn't turn out well for the receiver, as Cleveland won 48-37.

At least he will have something to bounce back from if he does return to the Steelers.

JuJu Smith-Schuster: 'I Don't Regret' Browns Comments Despite Steelers' Loss

Jan 11, 2021
Pittsburgh Steelers wide receiver JuJu Smith-Schuster (19) celebrates after scoring on a 5-yard pass from quarterback Ben Roethlisberger during the second half of an NFL wild-card playoff football game against the Cleveland Browns, Sunday, Jan. 10, 2021, in Pittsburgh. (AP Photo/Keith Srakocic)
Pittsburgh Steelers wide receiver JuJu Smith-Schuster (19) celebrates after scoring on a 5-yard pass from quarterback Ben Roethlisberger during the second half of an NFL wild-card playoff football game against the Cleveland Browns, Sunday, Jan. 10, 2021, in Pittsburgh. (AP Photo/Keith Srakocic)

Pittsburgh Steelers wide receiver JuJu Smith-Schuster had talked down Sunday's Wild Card Round matchup against the Cleveland Browns, telling reporters earlier in the week that despite their recent success: "They're still the same Browns that I've played every year. I think they're nameless gray faces." 

Those Browns ended the Steelers' season on Sunday when they upended them, 48-37, at Heinz Field, but Smith-Schuster didn't walk back his comments.

"I don't regret saying what I said," he said. "They came out ... today wasn't our night. Hopefully the same Browns show up against the next opponent and do what they did tonight and have a great game."

The Browns entered Sunday having practiced just once and arrived in Pittsburgh without their head coach and multiple players, including guard Joel Bitonio, who is tied for being the longest-tenured player on the team. 

But after they came away with the victory, they ensured Smith-Schuster was reminded of what he said.

Baker Mayfield offered a response to the comments earlier on game day, posting a montage of Browns touchdowns to Instagram with the caption "Browns is the Browns." After the victory, they trolled the star, making fun of his comments and his affinity for dancing on TikTok.

Defensive end Myles Garrett, who offered "no comment" on Smith-Schuster's thoughts when they first came out, responded to them following the win.

"We definitely didn't appreciate it, and I feel like we made that known tonight with our performances," he said.

"The same Browns" will get a chance to put together another surprising victory against the defending champions, the Kansas City Chiefs, on Sunday at 3:05 p.m. ET. 

Baker Mayfield, Browns Appear to Troll JuJu Smith-Schuster After Win vs Steelers

Jan 11, 2021
Cleveland Browns quarterback Baker Mayfield (6) celebrates as he walks off the field following a win over the Pittsburgh Steelers in an NFL wild-card playoff football game in Pittsburgh, Sunday, Jan. 10, 2021. (AP Photo/Don Wright)
Cleveland Browns quarterback Baker Mayfield (6) celebrates as he walks off the field following a win over the Pittsburgh Steelers in an NFL wild-card playoff football game in Pittsburgh, Sunday, Jan. 10, 2021. (AP Photo/Don Wright)

After JuJu Smith-Schuster provided the bulletin board material Thursday, the Cleveland Browns were happy to remind him of it after their 48-37 win over the Pittsburgh Steelers in the AFC Wild Card game Sunday night.

"I think they're still the same Browns teams I play every year," the Steelers wideout told reporters leading up to the game. "I think they're nameless gray faces. They have a couple good players on their team, but at the end of the day, I don't know. The Browns is the Browns."

Baker Mayfield threw that last sentence back at Smith-Schuster following Cleveland's victory:

Several Browns players poked fun at Smith-Schuster's TikTok dance on the sidelines, in the locker room and on social media:

This season marked Cleveland's first postseason appearance since 2002. The franchise's last playoff win before Sunday was on Jan. 1, 1995, when Bill Belichick led the team to a 20-13 victory over Bill Parcells and the New England Patriots.

In addition to nearly two decades of franchise misery, the Browns had to play this game without head coach Kevin Stefanski and guard Joel Bitonio, the longest-tenured member of the team who endured the 0-16 season in 2017.

The Browns have every reason to celebrate this win. They lost their previous 17 games to the Steelers at Heinz Field dating back to 2003. 

Baker Mayfield, Browns Beat Roethlisberger, Steelers; 1st Playoff Win Since 1995

Jan 10, 2021
Cleveland Browns quarterback Baker Mayfield (6) warmups before an NFL wild-card playoff football game against the Pittsburgh Steelers in Pittsburgh, Sunday, Jan. 10, 2021. (AP Photo/Don Wright)
Cleveland Browns quarterback Baker Mayfield (6) warmups before an NFL wild-card playoff football game against the Pittsburgh Steelers in Pittsburgh, Sunday, Jan. 10, 2021. (AP Photo/Don Wright)

No practice makes perfect?

The Cleveland Browns dealt with an outbreak of COVID-19 within the organization in the week leading up to their first playoff appearance in 18 years and weren't able to practice until Friday. They held a walk-through Saturday before flying to Pittsburgh. 

But it worked out, as the Browns used a monster first quarter to upend the Pittsburgh Steelers, 48-37, and advance to to the divisional round next weekend.

The Steelers, who lost five of their last six after starting the season 11-0, started to mount a comeback in the third quarter, but couldn't catch up to the high-flying Browns.

Notable Performers

  • Baker Mayfield, QB, Browns: 263 yards (21-of-34), 3 TD
  • Ben Roethlisberger, QB, Steelers: 501 yards (47-of-68), 4 TD, 4 INT
  • Kareem Hunt, RB, Browns: 48 yards, 2 TD
  • Chase Claypool, WR, Steelers: 59 yards, 2 TD

Browns Shake Off the Rust in Historic 1st

On Thursday, Baker Mayfield said he hadn't thrown a football since defeating the Steelers the previous weekend. He finally practiced the next day, but with everything on the line in a postseason matchup, the Browns couldn't afford to miss a beat against the revenge-hungry Steelers.

The odds were stacked against them given their lack of preparation and the fact that two starting cornerbacks—Denzel Ward and Kevin Johnson—were still on the reserve/COVID-19 list alongside guard Joel Bitonio, receiver KhaDarel Hodge, head coach Kevin Stefanski and multiple other assistants.

And with all of that in mind, the Browns prevailed. 

Mayfield carried Cleveland to a 28-0 lead at the end of the first quarter, starting with a defensive touchdown on the opening play from scrimmage. Once he got the ball, he opened with a 40-yard touchdown pass that found Jarvis Landry, and it was supplemented by a pair of rushing scores from Kareem Hunt. 

It was a historic effort from the Browns when it mattered most. 

In the second quarter, Austin Hooper grabbed a seven-yard ball from Mayfield to make it a 35-7 ballgame. The Steelers tacked on a field goal to close the half at 35-10, and a Pittsburgh comeback was brewing.

Steelers Fall Short in Second Half Comeback

Against the Browns last week, the Steelers didn't score a touchdown until the fourth quarter, settling instead for three field goals over the course of the first three frames.

Granted, that was with Mason Rudolph and Joshua Dobbs splitting time under center as Ben Roethlisberger rested, but the team's top signal-caller got off to a slow start in his last outing, a Week 16 come-from-behind win over the Indianapolis Colts in which the team fell into a 24-7 hole and Roethlisberger didn't throw a touchdown pass until the end of the third quarter.

Pittsburgh's defense was off from the start, as demonstrated by the 28-0 start for the Browns, but Roethlisberger couldn't produce anything on his side, either.

He was picked off three times in the first half, throwing for just 177 yards on 20 completions (30 attempts). When they did finally get on the board, it was a rushing score from James Conner. 

 

Something changed at halftime, and in similar fashion to that AFC North title-clinching game against the Colts when the Steelers trailed by more than two touchdowns at the half, they started to crawl out of their hole. After trailing 35-10 at the break, Roethlisberger threw a pair of touchdowns to enter the fourth quarter down 35-23, though one score was limited by a failed two-point conversion attempt.

The clubs traded touchdowns, and when the Steelers had the chance to make it a two-score game with a successful two-point conversion after a 29-yard pass to Chase Claypool, they missed again, settling for a 42-29 scoreline. 

The Browns tacked on a pair of field goals before a touchdown from Roethlisberger and, finally, a conversion for two. An onside kick attempt recovered by the Browns sealed the deal and allowed Cleveland to advance.

Though he ended the night with an NFL-record 47 completions, the Steelers couldn't recover from their brutal first half. 

  

What's Next? 

The Browns will face the Kansas City Chiefs in the divisional round next week.

Baker Mayfield Calls out JuJu Smith-Schuster's Browns Comments for IG Hype Video

Jan 10, 2021
En foto del domingo 3 de enero del 2021 Baker Mayfield, quarterback de los Browns de Cleveland, festeja tras lanzar un pase de anotación ante los Steelers de Pittsburgh. El viernes 8 de enero del 2021 los Browns tuvieron que esperar casi dos décadas para volver a la postemporada. Para extender su gran temporada, lo tendrán que hacer sin su imperturbable entrenador de primer año en un lugar en el que sus deficiencias son puestas a prueba: Pittsburgh (AP Foto/David Richard)
En foto del domingo 3 de enero del 2021 Baker Mayfield, quarterback de los Browns de Cleveland, festeja tras lanzar un pase de anotación ante los Steelers de Pittsburgh. El viernes 8 de enero del 2021 los Browns tuvieron que esperar casi dos décadas para volver a la postemporada. Para extender su gran temporada, lo tendrán que hacer sin su imperturbable entrenador de primer año en un lugar en el que sus deficiencias son puestas a prueba: Pittsburgh (AP Foto/David Richard)

Pittsburgh Steelers wide receiver JuJu Smith-Schuster didn't seem particularly worried about facing the Cleveland Browns in their AFC Wild Card Round matchup Sunday, telling reporters this week "the Browns is the Browns." 

And Baker Mayfield took that personally, responding with an Instagram hype video citing Smith-Schuster's words.

"I think they're still the same Browns teams I play every year," Smith-Schuster said Thursday. "I think they're nameless gray faces. They have a couple good players on their team, but at the end of the day, I don't know. The Browns is the Browns."

The Browns and Steelers split their season series this year, though Cleveland's Week 17 win came without Ben Roethlisberger playing for Pittsburgh. There will be no love lost when these longtime rivals face off Sunday. Smith-Schuster just provided those "nameless gray faces" with some bulletin-board material.

Myles Garrett: We Have to Prove We're Not the Same Old Browns vs. Steelers

Jan 8, 2021
Cleveland Browns defensive end Myles Garrett (95) attempts to run past Pittsburgh Steelers offensive tackle Alejandro Villanueva (78) during an NFL football game on Sunday, Jan. 3, 2021, in Cleveland. Cleveland defeated Pittsburgh 24-22. (AP Photo/Kirk Irwin)
Cleveland Browns defensive end Myles Garrett (95) attempts to run past Pittsburgh Steelers offensive tackle Alejandro Villanueva (78) during an NFL football game on Sunday, Jan. 3, 2021, in Cleveland. Cleveland defeated Pittsburgh 24-22. (AP Photo/Kirk Irwin)

Cleveland Browns star Myles Garrett and Pittsburgh Steelers wideout JuJu Smith-Schuster can agree on one thing ahead of Sunday's playoff matchup: It's on the Browns to show this team is different.

"We'll have to prove it when we see them on Sunday," Garrett told reporters when asked if the team has begun a new, winning era.

On Thursday, Smith-Schuster said the Browns have yet to prove they're any different from the last two decades as Cleveland prepares for its first playoff game since 2002.

"I think they're still the same Browns teams I play every year," Smith-Schuster told the media. "I think they're nameless gray faces. They have a couple good players on their team, but at the end of the day, I don't know. The Browns is the Browns."

Garrett offered up a "no comment" when asked to respond to Smith-Schuster. Regardless, while the Browns proved themselves worthy of a postseason berth, succeeding on that stage is a different challenge.

The Steelers are 35-7-1 against Cleveland dating back to 2000. At Heinz Field, where Sunday's Wild Card Round matchup is being held, the Browns are winless since 2003.

"Nobody's going to sit here and tell you we're counting ourselves out," Garrett added. "These guys are hungry, and we're going to take it to them."

The defensive end noted the 12-4 Steelers "gotta show up and play just like we do," saying, "Nothing's going to be taken for granted, and nothing's going to be given to them."

If both sides back up their words, Sunday should produce an epic playoff contest.

Yet Steelers quarterback Ben Roethlisberger is 23-2-1 against the Browns in his career. History favors one side as much as the oddsmakers do. According to DraftKings Sportsbook, the Steelers are -265 favorites on the moneyline (bet $265 to win $100) and are laying six points on the spread at -108.

Garrett and the Browns can do more than prove Smith-Schuster wrong this weekend. They can shock the whole league.

         

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JuJu Smith-Schuster's Mom Says She Received Death Threats for WR's Logo Dances

Dec 28, 2020
Pittsburgh Steelers wide receiver JuJu Smith-Schuster (19) on the sideline against the Washington Football Team in an NFL football game, Monday, Dec. 7, 2020, in Pittsburgh. (AP Photo/Keith Srakocic)
Pittsburgh Steelers wide receiver JuJu Smith-Schuster (19) on the sideline against the Washington Football Team in an NFL football game, Monday, Dec. 7, 2020, in Pittsburgh. (AP Photo/Keith Srakocic)

Sammy Toa-Schuster, mother of Pittsburgh Steelers wide receiver JuJu Smith-Schuster, said she received death threats related to her son dancing on the midfield logo prior to games. 

Schuster wrote on Instagram that she had been receiving "weeks of so many hate messages to death threats" after her son scored a touchdown in the Steelers' 28-24 win over the Indianapolis Colts:

Smith-Schuster drew the ire of some opponents in recent weeks for dancing on their logo prior to games and posting them on TikTok. 

Buffalo Bills defensive back Jordan Poyer told reporters after a Week 14 win over the Steelers that Smith-Schuster's dance motivated the team:

“We felt the momentum of the game swing. And I ain’t going to lie. Seeing them dancing on our logo pre-game and seeing all that, that turns you up a little bit. It kind of gives you a little second itch to come out and play with some extra fire. We were hyped up on the sideline, we had a big win. And we were just having fun.”

In the lead up to Pittsburgh's game against the Colts, Smith-Schuster told reporters he was going to stop dancing on logos "for the betterment of myself and my teammates."

Smith-Schuster responded by recording a season-high 96 yards against the Colts, including the go-ahead 25-yard touchdown catch in the fourth quarter. 

The win gave the Steelers their first playoff berth and AFC North championship since 2017. 

Steelers' JuJu Smith-Schuster: 'I'm Going to Stop Dancing' on Opponents' Logos

Dec 23, 2020
Pittsburgh Steelers' JuJu Smith-Schuster (19) runs during the second half of an NFL football game against the Cincinnati Bengals, Monday, Dec. 21, 2020, in Cincinnati. (AP Photo/Michael Conroy)
Pittsburgh Steelers' JuJu Smith-Schuster (19) runs during the second half of an NFL football game against the Cincinnati Bengals, Monday, Dec. 21, 2020, in Cincinnati. (AP Photo/Michael Conroy)

Pittsburgh Steelers wide receiver JuJu Smith-Schuster said Wednesday he's going to stop dancing on opponents' midfield logos before road games.

"For the betterment of myself and my teammates, I'm going to stop dancing on the logos," he told reporters.

Smith-Schuster's pregame dance party started to attract attention after he posted a video on TikTok showing him on the Buffalo Bills' logo in Week 14.

The Bills took immediate notice. Quarterback Josh Allen appeared to reference it in his speech to the offense before leaving the tunnel—"Let them do all the talking, all the f--king dancing, we do the f--king work"—and safety Jordan Poyer confirmed it provided an extra boost.

"I ain't going to lie. Seeing them dancing on our logo pregame and seeing all that, that turns you up a little bit," Poyer told reporters after a 26-15 win over Pittsburgh. "It kind of gives you a little second itch to come out there and play with a little extra fire."

Smith-Schuster said he'd been doing the dances for most of the season and didn't plan to stop, which he backed up by dancing on the Cincinnati Bengals' logo before Monday's Week 15 clash.

"One thing I'll tell you guys: I'm not going to stop being myself," he said. "I'm going to be the JuJu I came to be: authentic. TikTok is a new platform that I use to stay in touch with my fans and grow. This is something I've been doing since the start of the season, midseason. ... I'm not going to stop doing it."

After Monday's upset, Bengals safety Vonn Bell hinted that Smith-Schuster provided extra motivation.

"I seen 19," Bell told reporters with a smile about what he saw before he laid a big hit on the wide receiver. "I'm not a boastful guy, man. I just go out there and let my play do the talking. It just happened that it comes to that. I'm just playing football, man. Just going out there and trying to make a play."

Steelers head coach Mike Tomlin, who's downplayed any motivational edge that could be gained from the dancing, explained Tuesday he did plan to discuss the situation with his star receiver.

"I am aware of it," he said. "And I do plan to talk to JuJu. But we're professionals. I doubt any of those antics and things of that nature are legitimate motivating factors as you step into professional stadiums. It's about respect."

Few things irk coaches more than potential distractions, especially when a team that previously looked like a title contender has lost three straight games, including a surprising upset to the Bengals, who entered Monday's game with a 2-10-1 record.

So, while Smith-Schuster's dancing was a harmless bit of fun before kickoff, it's no surprise the dance exhibition has been discontinued for the rest of the year as the Steelers seek to regain their championship form.

Pittsburgh's final road game of the regular season comes in Week 17 when it visits FirstEnergy Stadium to take on the Cleveland Browns (10-4) in a game that could decide the AFC North.

JuJu Smith-Schuster Needs to Leave the Steelers to Get Career Back on Track

Dec 23, 2020
Pittsburgh Steelers' JuJu Smith-Schuster (19) runs during the second half of an NFL football game against the Cincinnati Bengals, Monday, Dec. 21, 2020, in Cincinnati. (AP Photo/Michael Conroy)
Pittsburgh Steelers' JuJu Smith-Schuster (19) runs during the second half of an NFL football game against the Cincinnati Bengals, Monday, Dec. 21, 2020, in Cincinnati. (AP Photo/Michael Conroy)

After emerging as a key playmaker for the Pittsburgh Steelers over the past few seasons, JuJu Smith-Schuster hasn't lived up to the hype in 2020.

With the 24-year-old set to hit free agency this offseason, it's time for the two sides to part ways.

Smith-Schuster quickly emerged as a draft-day steal after the Steelers selected him 62nd overall in the 2017 NFL draft. He became a Pro Bowl receiver in just his second season, hauling in 111 receptions for 1,426 yards and seven touchdowns. 

When Antonio Brown left Pittsburgh the following offseason, it looked like Smith-Schuster would step into his role as the No. 1 wideout. However, he's been anything but over the past two years.

Smith-Schuster caught a career-low 42 passes for 552 yards and three touchdowns in 12 games last season, but Ben Roethlisberger's absence for most of the year didn't help. With Big Ben back under center this season, the former USC star has caught 82 passes in 14 games, but he's averaging a career-low 8.2 yards per reception for 670 yards and seven scores.

Although last year's dip in production was due to Roethlisberger's season-ending injury, Smith-Schuster doesn't have that excuse in 2020. He's still getting plenty of targets this year, but his average depth of target (ADOT) has dropped from 9.7 yards last season all the way down to 5.3 in 2020.

The Steelers have plenty of mouths to feed, which helps explains his dip in production, but Roethlisberger is largely responsible for that drop in ADOT. The 38-year-old has begun to show his age as of late, throwing an interception in each of his past five games while averaging only 5.3 yards per pass attempt.

Roethlisberger is struggling to get the ball down the field, which is hurting Smith-Schuster's ability to be a vertical threat who can generate explosive plays. 

However, Smith-Schuster's lack of consistency is the biggest concern. He's had five games this season with fewer than 30 receiving yards, and he's averaging only 30.8 yards per game over the last five weeks.

Smith-Schuster's performance in Monday night's loss to the Cincinnati Bengals may have been his last straw in Pittsburgh. Along with being humbled on a big hit by Vonn Bell, who had taken exception to  his pregame dancing, he finished with only 15 yards on three catches and a lost fumble.

The dancing has started to become a distraction for the Steelers, who are in the middle of a three-game losing streak. Head coach Mike Tomlin said Tuesday that he plans on talking to Smith-Schuster about his pregame antics. 

Teams wouldn't bring back less talented players who are distractions, but that isn't why the Steelers should move on from him.

Smith-Schuster is on the final year of his rookie contract and will be an unrestricted free agent this offseason. It will be his first opportunity at a big payday, and the Steelers may struggle to match his asking price since they're projected to be $21 million over the salary cap in 2021, according to Spotrac.

Even if the Steelers had more cap space, bringing back Smith-Schuster wouldn't be a priority given the talent they already have at receiver.

Second-year receiver Diontae Johnson and rookie Chase Claypool are both outpacing Smith-Schuster in terms of yardage (on fewer receptions!), and both are still locked into their rookie deals. James Washington will also be under contract next season.

Claypool could take on a larger role in 2021 if the Steelers do move on from Smith-Schuster. Despite playing in a more limited role, he has already hauled in 53 receptions for 718 yards and eight touchdowns in his first NFL season. After spending a full offseason with the organization, Claypool could make a big leap in 2021.

With three receivers still on rookie deals and a difficult cap situation ahead, the Steelers don't need to prioritize retaining Smith-Schuster.

Meanwhile, a fresh start with a new team could be exactly what he needs to get his career back on track.

Smith-Schuster will have plenty of free-agent competition at wide receiver, with Allen Robinson II, Chris Godwin, Kenny Golladay and A.J. Green all up for new deals as well. However, he shouldn't have trouble finding a new home.

Although Smith-Schuster has primarily lined up in the slot this season, he is also capable of playing on the outside, giving him valuable versatility wherever he plays next year. He also has big-play potential, as evidenced by his 97-yard touchdowns in each of his first two seasons.

The Washington Football Team could be an interesting landing spot for Smith-Schuster, who could take some of the pressure off second-year wideout Terry McLaurin in the passing game. The Miami Dolphins would also be a great fit, as he could catch passes from Tua Tagovailoa while bringing his big personality to South Beach.

Those aren't the only teams that will be doing their homework on Smith-Schuster heading into free agency. But wherever he ends up playing in 2021, his time in Pittsburgh is likely coming to an end.